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On Gurus and Ninjas & personal brand

I spent some time this week at some of the excellent events and talks that were part of London Social Media Week 2015. I learnt a lot,...

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unknownx500

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Efficacy of Inbound vs. Outbound

This one is well worth 10 minutes of your time if you are interested in getting the marketing mix right! The results of an in depth...

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Motivating your experts to produce content

There is no doubt that content written by your in-house experts is a powerful addition to your marketing, but it can be very difficult...

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unknownx500 GotCredit

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How content marketing really works!

A really great post about the reality of content marketing. It's definitely not for those who want instant results.

To be...

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Life without emails - is it possible?

The #noemail concept is a new one to me, a move to get away from email as a source of business communication.

After an initial reaction...

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unknownx500

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